Cricket Australia has partnered with Disney Star to broadcast its cricket matches throughout India and across Asia for the next seven years. The seven-year deal with begin in 2023-24. Disney Star will broadcast men’s and women’s international matches held in Australia. Besides, the broadcasting firm will also telecast the Big Bash League and the women’s BBL.
Previously, Sony had the broadcasting right for the Australia matches. Disney Star has now taken over from Sony for the next seven years.
“We are delighted to announce this new association with Disney Star from season 2023/24 onwards,” Cricket Australia CEO Nick Hockley said in a statement as quoted by cricket.com.au.
“Disney Star is synonymous with the game in India and we look forward to working with them to showcase the outstanding cricket played in Australia every summer. The magnitude of this association is a testament to the enduring rivalry and respect that exists between Australian and Indian teams, the excitement and popularity of WBBL and BBL, and the high regard for Australian cricket in India and global markets more broadly,” he added.
“There was significant interest in our rights and we are very grateful to our current rights-holder Sony for their partnership which will continue throughout this season,” said Hockley. (ANI)
Australia recently toured Sri Lanka for an all-format series. The Aussies won the T20 series 2-1 but lost the ODI series 3-2 margin. The two-match Test series resulted in a 1-1 draw. Australia will next play a home ODI series against Zimbabwe. The two teams will lock horns with each other in 3 one-day internationals. The ODI series will be played from 28th August to 3rd September 2022.